Promoting Your Sellers' Listings with Magic Comments

Magic Comments is one of the easiest ways to drive more visibility—and sales—to your marketplace. While sellers can use it to promote their own listings on Instagram, if you're a marketplace owner, you can also use it to promote your sellers’ listings on your socials. (You can, of course, use it to share your own listings as well!)

This tool helps bring new eyes to your marketplace, boosts seller success, and gives you even more ways to support and engage your community.

Haven’t connected to Magic Comments yet? Follow the Magic Comments Setup Guide for Instagram to get started. You can also share that guide with your sellers so they can start using the tool themselves!

Why Use Magic Comments to Promote Seller Listings?

• Easy & Seamless – Share listings from your app or desktop in just a few taps.

• Boost Sales – If a customer claims a product via your post or Story, the seller makes the sale!

• Grow Awareness – Show off your sellers’ products to your own audience and drive traffic to your marketplace.

Ways to Share Seller Listings with Magic Comments

Once your account is connected to Magic Comments, here’s how you can start promoting seller listings on Instagram:

📱 Via the District App

To share a seller’s listing as a post:

1. Go to Seller Dashboard

2. Tap Market Listings

3. Tap a listing

4. Tap the arrow icon in the top right

5. Tap Instagram to share as a post (you can edit the caption after you post, but do not remove or edit the (claim #) ).

To share a seller’s listing as a Story:

1. Go to Seller Dashboard

2. Tap Market Listings

3. Tap a listing

4. Tap the arrow icon in the top right

5. Tap Code to copy the claim code

6. Open Instagram and start creating your Story

   1. Add an image of the product and paste the claim code somewhere on the Story

   2. The code can be minimized—it doesn’t have to be visible, but it must be present. View examples at the bottom of this guide here.

   3. Add text like: “Reply ‘claim’ to purchase!”

7. Post the story!

💻 Via the Web

To share a seller’s listing from desktop:

1. Go to Seller Dashboard

2. Click the Products tab

3. Click All Products

4. Find the listing, click the three dots to the right

5. Click Copy to Magic Comments to copy the code

6. Share the code via Instagram post or story, just like the steps above

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Encourage your sellers to use Magic Comments themselves, but don’t forget—you can amplify their reach by promoting listings from your socials too.

Let your community know you're supporting them, and make it easier than ever for buyers to claim products with a comment.

If you have any questions or issues, please check out our other Instagram Magic Comments Guide for more information. Alternatively, feel free to reach out to us at [email protected], and we will be happy to assist you.